Before indulging in a discussion of how much density of keywords should a webpage ideally contain, it is necessary to take a look at what a keyword is? A keyword is a word that the user searches for when using the search engine. Keywords are the function of the search engines. The ratio of the keyword to the total number of words appearing on the web page is known as the keyword density.



Now on the other hand, for all the other aspects of your optimization (beside the main content of your page), keyword density does play a role. Indeed people must be aware that not optimizing a site will get you unnoticed, however thanks to their new algorithm, one should not over-optimize if he or she doesn't want to be penalized.



Another reason that supports low keyword density is that an easily readable and aesthetically pleasing article is created when low density is used. It is considered better that writers avoid the usage of the same phrase or word within the same ten words according to various works on style and grammar used in English language. One can stick to this common rule in order to avoid keyword overuse.



What I mean here is, when you plan to monetize your website or earn extra money from your sites, in this case with Google AdSense, you must know that keywords can determine how high your conversion rate is.



The optimum Keyword Density for a web page is between 3% and 7%, depending on the keywords and

context. As you become more adept at crafting content for your web sites, and seeing the rankings

in the search engine rankings, you'll get a better feel of what keyword density words best

for your niche.



The top keywords for your site will show up under "Showing keywords grouped by these terms:" (don't worry about the numbers in parentheses).



It is really important that your posts are reader friendly and make sense, so write naturally and then check your density. If the density is a little low but the post reads well, leave it. Typically, if you write so that it sounds natural you won't have too high a keyword density...but if you do, either add more content or rephrase what you are saying.



Search engines makes use of this to determine search engine rankings. It's used to see whether a page is relevant to a specific keyword or keyword phrase. Search engines used to rely on the density of a web page as one of the major factors when determining the search engine rankings of a page. It is less important in SEO terms today, but it's still relevant to your website or article.



You will find out that many different sources recommend different keyword densities, but you'll probably have to rely on your own experimenting with keyword densities in order to obtain results that suit you.



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